Social media now plays a central role in every aspect of life. Technologies that have become indispensable provide us with efficient support in every area of life. But what about the arts? 

For a long time, it was difficult for artists to make ends meet and live solely from their own art. Many female artists were only discovered and accepted by society after their deaths. Fortunately, those days are over, and although there are, of course, still difficulties today in earning a living from one’s art, social networks and media have become an important point of connection. Works of art no longer remain tucked away within one’s own four walls for years on end before they are finally allowed to see the light of day. 

Social media offers an opportunity to show one’s art to a wide variety of people. But how do you actually go about creating an account that represents your own work and values? How do the works come across to the outside world? Erich Reich, co-founder of Studierenden Kunstmarkt, has now been supporting art students from all over Germany for three years. Promotion, public image, selling art online, setting up exhibitions, shipping artworks … these are just a few of the areas in which Erich has gained valuable experience over recent years and shared it with the students. 

Do you like these pieces? Then why not have a browse through Clara Vivian Stang’s gallery?

See Clara’s work

Online Art Course

Drawing on insider knowledge of buying art online, Artacademy Online has now been launched – a platform dedicated to this very field. An online course offers structured approaches to building a successful online presence. 

What does Artacademy Online offer? 

Artacademy Online first helps you gain an overview of the topics you’ll encounter throughout your career. Areas such as financial management, social media strategies and analytics are covered and explained drawing on the extensive knowledge of Art Market students. 

There is also a blog with essential information for your artistic career, a supportive community and, in addition, our full support in all areas. Will Artacademy Online still be of benefit to me if I’m already selling art online? 
 Yes, Artacademy is also a great resource for artists who are already at an advanced stage. 

Areas that aren’t yet fully developed can be further refined. With Artacademy, you’ll also always have a partner by your side who can support and encourage you with professional expertise.

 Can I use Artacademy if I haven’t studied art? 
 

Yes, because Artacademy is for anyone who wants to earn a living from art – whether you’re a student or not. I’m not sure if, or how, I can sell art online. 

Should I book the course anyway? 

You’re welcome to get in touch with us, and in a personal conversation we’ll work out together where we can support you and whether the course would be of value to you. Artacademy online supports you in all the areas you need to build a solid foundation in art. We support your creativity and want to show you how you can present yourself exactly as you’d like to. Authenticity, creativity and your personal development are always our top priorities.